Adherettes was asked to solve a problem for a client that changes its marketing collateral in its retail outlets frequently. The hurdles to overcome included finding a solution that:
- is cost effective;
- did away with the need for costly external contractors to change over the marketing collateral; and
- complied with the client's WH&S obligations.
The solution developed for the client is an easy to install illuminated or non-illuminated printed banner that is easily changed by the client whenever a new marketing campaign is launched.