NAB’s new corporate home in Melbourne’s Docklands pushed boundaries, and we delivered the signage to match. From sky signs and 3D street and floor numbering in a 3m high, lattice-design, to elegant tubular structures which made static and digital signage part of the striking, angular architectural design, we met the challenge of a compressed, nine month construction schedule to develop and deliver all sky signage, base building and fit-out signage.
8,000 signs made up from more than 50,000 individual components.
We used three kilometres of steel tubing, 2,200 square metres of digitally-printed graphics, about 2,000 square metres of vinyl graphics and approximately 400 square metres of aluminium panels to deliver a complex array of signage elements including totems, wayfinding and statutory signage, vinyl and digital print graphics, wall and floor graphics, and non-slip floor graphics and office/desk numbering.
This irregular triangular design finds itself reflected throughout multiple signage elements, from tubular steel structures to glazing and floor graphics, tightly tying together the way-finding system across the building.
The visual language of the wayfinding structures is reflected across both digital and static totems and column wrapped digital signs.
Adherettes produced glazing film, locker and room numbering, and desk numbering signage.